Digital Newsletter Design
What do you expect when you sign up for email marketing? Bright colors, captivating photos, important information? Probably not. That's the battle I face every week editing digital marketing newsletters, fighting the urge to silence the notification before it's even opened. I pull attention in with copy first, then hold it with visuals.
I find real joy in laying out a good email. In my current role, I write and edit the front page of the weekly newsletter, while also handling the layout and photos for four subpages. In a previous role, I created a bi-weekly promotional email featuring important dates, announcements, and small games to boost readership.
Curious what email marketing could look like for you? Explore for yourself and see.
Graphic Design Examples
My graphic design work spans digital drawings, event flyers, and the visual elements that bring our newsletters to life. Everything is built around one core idea: all pieces should feel unmistakably on-brand, no matter where someone encounters it. That means consistent color, type, and spacing choices across formats, but it also means designing with accessibility in mind from the start: sufficient color contrast, legible type at a distance, and layouts that hold up for every reader, not just some. The same instincts that keep a website's content and social media community centered apply here too ā good design isn't just something you see; it's something everyone can actually use.
My Passion Project
